Vodafonewatch

TPG: no plans to drop Vodafone brand

2021-01-15T11:21:00

vfw193-tt--tpg-vod-brand-cemented

Source: Matthew Buchanan / Unsplash

Telco forced to clarify position on sub-brand strategy amid media speculation. Appointment of former Vodafone NZ exec to see refresh of brand strategy, with focus on driving better customer experience.

Register for free to continue reading this article

Already registered? Sign in here.

Join the TelcoTitans community and continue reading this article

By registering for a free account, you will get immediate access to the rest of this article, plus:

  • Enhanced access to TelcoTitans with three free article views per month
  • TelcoTitans Daily and Weekly newsletter briefings

“The detail is very good. Better than we get internally.” – GM, Vodafone OpCo 

Register now

 Want full access to TelcoTitans content? Check out our subscription options.