Brazil’s Vivo accessorises with Samauma purchase
Operator bulks up and extends its existing mobile gadget range with buyout of specialist gizmos group Samauma. Deal also brings wider retail reach and backup for Vivo’s broader strategy of boosting loyalty through tech diversification.
This article includes:
- Organisations: i2GO; OVVI; Samauma; Telefónica; Terra Networks Brasil; Vivo.
- Geographic: Brazil.
- Themes: Accessories for smartphones and electronic devices; Audio devices; Chargers; Consumer electronics; Fintech services; Health services (telemedicine, meditation); Mobile telecommunications services; Powerbanks; Smart-home products; Smart watches.
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