All Strategy & Change articles – Page 58
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PremiumElsewhere in Telekom Deutschland: adam&eve to work alongside DDB
Telekom Deutschland channels adam&eve to up creativity; MagentaTV boosts RTL+.
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PremiumDedicated MagentaTV ad sales team established
TDE partners Sport.Media.Net for new advertising function. Sights set on leveraging MagentaTV growth to sell sponsorships.
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PremiumElsewhere in Deutsche Telekom Group: Staex secures €1.65m in funding
Decentralised IoT spinout Staex resurfaces; DT to debut design-orientated smart home device collection in Milan.
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OperationsTelefónica tightens management focus for Spanish platform play
Previously heralded Industry Verticals unit now up and running as Telefónica implements a more ambitious multi-play strategy. Growing Wholesale business receives dedicated leadership, while regional management will take greater role in supporting B2B sector. Brand manager Serrahima given broader remit to improve customer experience in all sectors.
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MarketingTelefónica has a change of plan on convergence
Fusión brand set to be replaced after a decade as totem for Group’s convergence strategy. Move comes with convergent ARPU and acquisition in stall. New service to draw on Group’s prolific recent recruitment of partners such as Microsoft, Prosegur, and Teladoc.
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Strategy & ChangeEE to swallow BT and move “beyond connectivity”
BT Consumer’s two brands set for change as EE takes centre stage. EE to become flagship for converged products and new, “future services”. BT moniker to remain for Enterprise and Global operations as BT Means Business platform kicks on. Simplification, for customers and teams, the name of the game. ...
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Strategy & ChangeEmbrace the era of “never normal” — Teradata CTO Stephen Brobst
Telcos must learn from financial services peers and embrace disruption as a welcome driver of innovation. Resilient telcos that use data-driven insights to innovate will thrive, while brittle players that oppose disruption will atrophy.
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Strategy & Change‘A deliberate ploy’: UK operators face backlash as prices increase
Consumers facing broadband and mobile price hikes question operators’ justifications. Infrastructure investment and heightened demand among the buzzwords, but critics say margins the greater concern. MVNOs come out on top against ‘big four’ in a consumer survey.
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OperationsTelekom Deutschland CEO urges regional decision making
First meeting of five ‘Regio Circles’ takes place in Berlin. Gopalan keen to empower local customer-facing units to improve end-user experiences. Fibre and 5G services a priority.
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Strategy & ChangeTelekom Deutschland to change tariffs in fight against ‘cheap is cool’ mentality
TDE Sales & Service lead Ferri Abolhassan says tariffs will be restructured later this year. Customer satisfaction a priority, with service identified as a key differentiator.
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Innovation (R&D)Staex: DT spinoff aims to patch up fragmented IoT
Telekom Innovation Labs project on ‘new-generation’ IoT orchestration re-surfaces. New business Staex offers a fresh, decentralised take on running smart-utility and smart-city projects. First external funding secured. Startup sits outside of the DT perimeter but maintains ties with Detecon and T-Mobile.
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M&AOi sale completed following two-year wait
Consortium featuring Telefónica|Vivo, América Móvil’s Claro Brasil, and TIM Brasil concludes BRL 14.5bn deal for Brazilian operator’s mobile assets. Move will bring a “new infrastructural balance” to the market. Initial interest was mooted in March 2020, with Oi having filed for bankruptcy in 2016. Telefónica|Vivo to net 12.5 million ...
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Strategy & ChangeT-Systems readies software development centre in Romania
Enterprise services unit adds new location to global delivery organisation. Laszlo Posset hits the ground running following his recent move from T-Systems ICT India.
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PeopleVodafone Germany names new CEO as Ametsreiter confirms exit
Hannes Ametsreiter to pursue private investment career from July, when Microsoft’s Philippe Rogge will take the Vodafone Germany helm. Rogge, President for Central & Eastern Europe at Microsoft, chosen for his “pan-European strategy”, says Group CEO Nick Read.
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PremiumElsewhere in Openreach: Arson takes out 7,400 connections
Arson attack in Kent knocks out 7,400 connections; Openreach set to launch Advanced Install pilot for complex jobs.
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PremiumJalil echoes Mehta mantra of moving fast, breaking things
Global CIO flags digital transformation for multinational customers as priority. BT moving from network-centric products and connectivity to cloud-based platform solutions. Working closely with Mehta to adapt BT culture and “attract a new generation of tech talent”.
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Strategy & ChangeTelcos seek security in the cloud as 5G grows
Telefónica’s Patricia Diez Munoz acclaims 5G security credentials, but edge deployments and multi-vendor environments bring new challenges. Neil McRae of BT positions security at the fore of cloud-native transformation and calls on vendors to finally ditch legacy attitudes to security, and the days of “stupid passwords”.
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Strategy & ChangeDT’s Greek epic: 50% OTE ownership marker in sight
DT’s stake in Greek incumbent continues to inch upwards. Albeit recently a passive development, driven by OTE corporate treasury activity, the development chimes with numerous recent signals by Group management of its commitment to Greece and willingness to raise investment. DT’s third largest market.
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OperationsVivo refocuses M&A strategy with CVC launch
Vivo Ventures expected to become one of the largest CVCs in Brazil. Plans to invest BRL 320m across a number of startups over the next five years.
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OperationsDeutsche Telekom setting up new IT consulting arm
New consultancy business added to brief of Group CIO Peter Leukert. Move appears designed to support Group’s ERP transformation. Step comes amid wait for confirmation of ERP outsourcing deal with Accenture.