All Culture articles
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Operations
BT Digital lights ‘beacons’ in search for new ways of working to aid transformation
DTW24 – Ignite: Change is not easy for large telcos, but BT Group’s Digital has been exploring ways to accelerate product delivery through “lean-agile” teams.
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Strategy & Change
Vodafone’s _VOIS sets transformation goals as identity develops in post-pandemic era
Transformation initiatives set to top the agenda after a period of focus on onboarding new talent in the midst of the COVID crisis.
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Suppliers & SCM
BT’s buying chief Pourrat injects risk management into the Sourced DNA
BT Sourced CEO on how instilling “culture of risk” within organisation’s DNA has enabled it to “react immediately” to supply chain disruptions.
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Strategy & Change
Why the best transformation programmes are built around purpose and people
Real-world CEO learnings and best practice from Colt’s Gilder and Teradata’s McMillan. Transformation must be based around purpose that resonates with employees.
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Suppliers & SCM
BT procurement relocating to Dublin
Group CPO Pourrat energising procurement transformation with a new standalone business. Move to Dublin officially linked to city’s Big Tech hub, but Brexit bridge may also prove useful. White-collar union Prospect “dismayed” by the plans.
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Marketing
EE influence sees BT switch multi-million ad account
AMV BBDO bows out from BT’s advertising after more than 20 years. EE’s main creative partner builds on its success in delivering Beyond Limits. Mobile marketers charged with supporting internal transformation as well as external image.
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Premium
BT Group’s change of culture and strive for simplification
One theme of BT Technology’s 2019 Business Briefing event was the importance of cultural changes within BT’s IT department. The need to foster an environment more widely across the division and Group that will enable a digital transformation, driven by simplification and automation, was seen as an essential goal. ...
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Operations
BT Group scales new peaks with IT transformation expedition
The Da Vinci project is putting human-centric design at the core of BT’s IT approach, requiring a fundamental change in outlook for the telco. Higham’s programme helping BT cut IT costs by nearly 40%, while improving internal perceptions of the Group’s IT function through new services. Da Vinci approach ...
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Operations
Digital transformation (DTW19): culture change, reskilling crucial
Reskilling employees fundamental to Wind Tre’s digital transformation strategy. Cultural and organisational change critical for digital transformation to be adopted at scale and to succeed. Operators must change their corporate identity to attract vital new talent. Wind Tre CIO sceptical of vendor marketing of new technologies.