Vodafone Business picks Tealium for customer data management
Enterprise-focused division has deployed Tealium solutions in six markets, with more to follow in the coming year.
This article includes:
- Organisations: Tealium; Vodafone; Vodafone Business.
- People: Gareth Perkins.
- Geographic: Europe.
- Themes: Customer Data Platform (CDP); Customer experience (CX); Customer journey; Customer segmentation; Data analytics; Data management; Enterprise; Marketing; Revenue.
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